When was the last time you spent any time with your Client List and really thought through the relationship you have with each and every one? Never is not the answer I’m looking for! Now would be a great time to start…
“For any enterprise to thrive, you cannot underestimate the importance of repeat business. The vast majority of senior executives believe that providing good customer service is sufficient to obtain return customers. However, focusing on the service interaction alone is not always enough to generate repeat business; it’s building an emotional connection that becomes the loyalty glue.”
Generating Repeat Business… By Richard Shapiro for ChangeThis.com
